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Marketing Guru amongst our midst – Legendary Philip Kotler here in Dubai for the first time
Pre-eminent, world renowned marketing guru Philip Kotler is for the first time, spreading his wisdom to this region, holding a 2-day conference and convention event at Atlantis Hotel. This October 5th and 6th certified training program is a must for every high level company executive and a necessity for every marketing executive. Organized and delivered by Edge Events, this Kotler convention is an automatic calendar filler, with early demand indicating a sold out event.
The rare people not familiar with Philip Kotler should know the following:
“Philip Kotler is the S.C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management, Northwestern University. He received his Master’s degree at the University of Chicago and Ph.D. at M.I.T., both in economics. Dr. Kotler is the author of Marketing Management (Prentice Hall), now in its thirteenth edition and the most widely used marketing textbook in graduate schools of business. He has authored over forty other successful books and he has published over 100 articles in leading journals. He is the only three-time winner of the coveted Alpha Kappa Psi award for the best annual article in the Journal of Marketing. Dr. Kotler’s numerous major honors include the Paul D. Converse Award given by the American Marketing Association to honor “outstanding contributions to science in marketing” and the Stuart Henderson Britt Award as Marketer of the Year which each year honors an outstanding leader in the field of marketing. Dr. Kotler has served as chairman of the College on Marketing of the Institute of Management Science (TIMS) and a director of the American Marketing Association. He has honorary degrees from twelve countries. Dr. Kotler presents continuing seminars on leading marketing concepts and developments to companies and organizations in the U.S., Europe, Asia, & South America. He participates in Kotler Marketing Group (KMG) client projects and has consulted to many major U.S. and foreign companies–including IBM, Michelin, Bank of America, Merck, General Electric, Honeywell, and Motorola–in the areas of marketing strategy and planning, marketing organization, and international marketing. In 2009 Professor Kotler was ranked amongst the top 10 Business Thinkers of the World by The Thinkers 50. www.thinkers50.com.”
Mohamed Karam, Managing Director of Edge Events, is suitably excited, “We are very fortunate to have the opportunity to put together this showcase event. The whole world has benefited from Mr. Kotler’s unique insight and rare advice and in these difficult economic times, the MENA region is in for a much needed marketing lesson. Every business owner, every high level executive, every marketing manager and all aspiring marketers need to make this event a permanent entry on their diary..”
pecial Thanks to our sponsors: TECOM, Media Cluster – Strategic Partners. IT Partner – MiMedias
For more information on Philip Kotler and to register for the October event, please visit www.philipkotlerinuae.com
Philip Kotler Marketing Conference Press Conference – Dubai Media City
From left to right
Dr Fahim Kibria, Mohammad Abdullah – MD of TECOM Investments, Mohammad Karam – Director of Edge Events - Organisers of the Philip Kotler Marketing Conference Oct 2010